Our Man in Shanghai Twitter @ on business card

In the rush to get on twitter, find people on twitter, gain followers on twitter, find customers on twitter and the rest of it, people are forgetting a few of the basics on this one. I attended the Next Step Social Media/SEO event which I have mentioned on twitter but I picked up on one theme: I was (potentially) the only one in the room with my twitter id on my business card. Even joked with Lonnie Hodge about it.

Before we get into a battle on the merits of including one social media tool and not a dozen, it’s fair to say that if you don’t use twitter enough, find your comfort zone and add something unique to your business card. Again, twitter has captured the moment over a lot of the other tools.  My first batch of unique, limited edition cards included both my linkedin and twitter @ for people to reference. What I posted here is my second edition card created by Sekkei Studio. (The sponsors of my blog)

Overall, I think putting your twitter @ on your business card can be useful for a number of reasons. Here is the basic action, objective and strategy laid out in a very simple format:

Action: Print your twitter @ id on your next batch of business cards. If you don’t have a clue about twitter, check out the resources that Laura Fenton has created over at Pistachio

Objective: To Highlight the fact that you are taking twitter seriously as a component of a social media strategy. For a good overview of social media strategy, check out what the good folks over at SparkPlug CEO have to say on Social Media Strategy

Strategy: It makes for a good conversation for people that haven’t heard of twitter yet. Yes, the first half of 2009 is definitely looking good for Twitter. You need to keep up on this stuff!! Here is a great person and resource: A shameless and unsolicited plug for Shel Israel’s upcoming blog and book: Twitterville